Focused on providing users with tools and information to reduce waste.
Case: Two decades of evidence show that more than 90% of incoming commercial mail (e.g., journals, magazines, letters, flyers, catalogs, brochures) is recycled/trashed immediately either by mail centers, departments/units, and recipients over-and-over again.
Goal: A study by Waste-Free Mail and Space Force to show how much unwanted mail is being handled at the various stages within the delivery supply chain.
Space Force Base is a United States Air Force Installation.
For 6 months, Space Force Base captured all unwanted mail from departments and military/civilian personnel and electronically submitted covers w/address blocks to each mailer using the WFM OptOut Application. The OptOut App connected Space Force to more than 400 commercial mailers.
Majority of the submissions were transmitted within seconds. The mailer commits to removing the name between 1 to 60 days.
The study revealed Space Force removed over 70% of the waste which allows resources to focus on other matters in the mail center, departments/units, and other offices. We removed almost 30 tons of waste which is equivalent to saving 178 trees. By doing so, Space Force cut their recycling cost.